To my eyes, this makes a lot of sense. After all, we usually see our food on a plate and so this makes it easy to see if anything is missing. I also really like the broad categories. It's going to be hard to lobby any specifics into this baby. Meat lobby? You've got a whole protein category right there, Ditto to you, soy lobby. Lots of fruits and veggies, and a reduction of grains. Also good. The proportions are good too - more veggies and grains than proteins and fruits, and just a cup of dairy to the side. It doesn't have to be milk - it could be a cup of cheese to sprinkle on everything.
In fact, this plate is very similar to my concept of The Three G's. I hope this makes meeting nutritional requirements easier on parents. I personally think it makes it more like an art project when serving up - arranging plates to cover all your bases could be fun. Actually, it is fun! I do it with my Gs all the time. Making attractive, colorful, diverse meals is an artistic delight. Which makes cooking less of a chore and more of a game.
I like games.
I just learned about Reverse Graffiti. This is brilliant. I am totally thrilled. Actually revolutionary, in my opinion.